Business

Guyana’s economy is projected to grow by 86 percent this year, according to the IMF.

The results of the 26th edition of The CMO Survey revealed an unsurprising trend: companies increasingly relied on digital marketing in the past year.

When it comes to professionalism, everything you do matters — and emails are no exception.

Back in the day, if you wanted to connect with your celebrity crush or sports hero, you’d have to camp out for days at the venue in the off-chance you could score an autograph, or even engage in a brief conversation.

In a year where social media soared, it’s not surprising that these platforms are constantly changing and growing.

As a savvy marketer, you understand the importance of successful sales lead generation.

As it goes any time a new president enters the White House, we’re going to be hearing a lot about the “first 100 days,” or the period for priority-setting and gauging the tone of the new administration.

An Oracle and Workplace Intelligence study showed that 78% of employees said the pandemic negatively impacted their mental health and 76% of workers believe their company should be doing more to protect their mental health.

Let’s face it, most of us don’t carry cash anymore, and if we do, it’s in minimal amounts.

Launching a new business is equal parts exciting and anxiety-inducing (to say the least).

If there’s one thing we’ve learned from 2020, it’s that plans can be derailed when you least expect it.

As the entertainment industry recovers from the devastating financial impacts of the COVID-19 pandemic, one company is seeking to elevate the industry and empower clients with affordable solutions.

LinkedIn has become one of the most powerful ways for professionals and businesses to connect.

Each year, American Express promotes small businesses by declaring the Saturday after Thanksgiving as Small Business Saturday, in order to encourage consumers to shop local for the holidays.

You might be surprised to learn your leadership style is largely dependent on your personality traits.

During times of crisis, such as the pandemic and recent protests, it can be challenging to promote a business without coming across poorly.

You should continuously be working on yourself, but especially in September because it is Self-Improvement Month.

Since surpassing the 10 million user mark in late 2019, investing app Robinhood has been all over the news.

When COVID-19 cases first skyrocketed (like now in several states) and hospitals filled with patients, health officials feared ventilator shortages.

With COVID-19 numbers rising, Delta Air Lines has announced its plan to continue capping available seating on planes at 60% and blocking middle seats through Sept. 30.

Since the onset of coronavirus, clothing resale through online consignment apps, like Poshmark, Mercari and thredUP, have surged.

Sometimes email marketing can feel a bit like cold calling 2.0.

Working from home is now the new norm – but what does the post-corona office setup look like if and when you return?

Currently, television and radio stations have limited in-studio guests and live remotes.

For years, we have been told that we should have three months of salary in our personal bank accounts in case we are laid off.

It’s amazing how well the human mind can adapt in the face of tragedy and rapid change.

What would you do with an extra $1,000 a month? Would you open a savings account? Finally start that side hustle or hobby? $1,000 is a lot of money, but it’s still $500 less than what most Americans spend every month on non-essential items according to USA TODAY.

Brands and businesses are having to readjust their communications strategies and efforts, because a new generation is changing the game of online and social media marketing.

Social distancing and stay-at-home orders won’t last forever. But when the dust settles after COVID-19 peaks, businesses might be looking at a new normal.

On March 27, 2020, the Coronavirus Aid, Relief and Economic Security – CARES – Act was passed.