Business

Jeff Arnold launched his first insurance firm in 1988 from scratch – the old fashioned way, by knocking on doors and making hundreds of daily cold calls.

If you’re looking to break into the world of marketing, it might be overwhelming trying to figure out where to start.

TikTok continues to grow at a rapid rate and many brands are looking to join the social platform.

Over the past year, you’ve probably heard the extreme buzz surrounding NFTs – a popular way to buy and sell digital assets.

We know it’s hard to move around during the day. Try these three easy stretches from your desk.

Guyana is set to become the largest oil-producing country in the world.

Are you writing fewer checks? Take it from this banker: That’s a very good thing.It’s 2022.

The value of including an influencer marketing strategy in your social media plan is continuing to increase, and is one of the most popular ways to create genuine connections with your audience.

Do you feel like you’re in a job that isn’t the right fit, or that’s not advancing your career?We spoke to Darcy Eikenberg, author of “Red Cape Rescue: Save Your Career Without Leaving Your Job.

Before COVID-19, I was focused on measuring my firm’s objectives and KPIs.

BundleTrack US is an online program to track contributions from request to delivery, designed for lobbyists, candidates and fundraisers to track political commitments.

Nearly 90% of businesses are expecting to use social media for customer service this year (Source: Social Media Today).

Pets thrive on routine (even notoriously independent cats) and after months of acclimating to owners at home all day, many are now struggling with disruptions to those routines as owners head back to the office.

“Don’t Pave the Cowpath.” The meaning of this colorful phrase? Quite simply, it’s an encouragement not to blindly accept the way things have always been done without examining other, better options.

Are you looking to launch your claim to fame on social media? Or maybe you just want an excuse to get out of the house and enjoy the nice summer weather.

Employers are searching for ways to talk to employees about vaccination in a way that is respectful but clear.

Several of us struggle with making decisions — ranging from what to make for breakfast, to choosing which of the top two candidates to hire.

I’m not an expert in the parenting department but I do work full time and have a very feisty one-year old who keeps me busy.

Guyana’s economy is projected to grow by 86 percent this year, according to the IMF.

The results of the 26th edition of The CMO Survey revealed an unsurprising trend: companies increasingly relied on digital marketing in the past year.

When it comes to professionalism, everything you do matters — and emails are no exception.

Back in the day, if you wanted to connect with your celebrity crush or sports hero, you’d have to camp out for days at the venue in the off-chance you could score an autograph, or even engage in a brief conversation.

In a year where social media soared, it’s not surprising that these platforms are constantly changing and growing.

As a savvy marketer, you understand the importance of successful sales lead generation.

As it goes any time a new president enters the White House, we’re going to be hearing a lot about the “first 100 days,” or the period for priority-setting and gauging the tone of the new administration.

An Oracle and Workplace Intelligence study showed that 78% of employees said the pandemic negatively impacted their mental health and 76% of workers believe their company should be doing more to protect their mental health.

Let’s face it, most of us don’t carry cash anymore, and if we do, it’s in minimal amounts.

Launching a new business is equal parts exciting and anxiety-inducing (to say the least).

If there’s one thing we’ve learned from 2020, it’s that plans can be derailed when you least expect it.

As the entertainment industry recovers from the devastating financial impacts of the COVID-19 pandemic, one company is seeking to elevate the industry and empower clients with affordable solutions.